Maximize Asset Protection

Why do I hear so many negative things about IUL's

Curious about Indexed Universal Life Insurance (IUL)? It’s not a scam — and it’s not magic either. Learn the truth about IULs, why protection should come before growth, and how they can offer real living benefits, tax advantages, and financial flexibility for business owners and high-income earners. Discover how this misunderstood tool fits into a smart financial strategy.

Mario

MAPFL BLOG

Why IULs Aren’t a Scam (But Also Not Magic)

Are you on social media? Are you doing research online because somebody talked to you about this funny thing called an ideal? Well guess what? The naysayers out there, the people who are against them, they’re not all wrong, but they’re not telling you the complete story. Reality is the investment and financial advisors out there. They’re out there to manage your money.

And a lot of times you have insurance agents that are running around selling ideals incorrectly, I will argue, as an investment alternative for you. Now, that is not the way that I would ever recommend purchasing or soliciting an ideal. You should be buying life insurance because you need life insurance and all the benefits that come along with having a life insurance contract.

And there’s a lot of them that I’m not going to get into on this video, but there’s a lot in addition to all of those benefits, right? Benefits cost money, which are fees. In addition to all of those benefits, there’s also an investment component to these. So that way you aren’t forfeiting all of the benefits of putting your money into the market.

But by buying all these other benefits, because the benefits are real and they’re necessary when the time comes, hopefully you never need the benefits until the ultimate. So you meet your maker. But in between now and then, there are a lot of living benefits built into these policies. And that’s why putting money into a life insurance contract very likely makes sense for you, especially if you’re a business owner.

So if you’d like to understand more about what I’m referring to, I’d be happy to have a conversation. Look for more of our videos, but best yet, just set an appointment. We’ll explain it. You can decide for yourself.

The Truth About IULs: Protection First, Growth Second

Are you scrolling through social media or deep in a Google rabbit hole because someone mentioned this “funny thing” called an IUL?

You’re not alone.

Indexed Universal Life insurance — or IUL for short — has become one of the most talked-about (and misunderstood) financial tools out there. The internet is full of opinions, from people calling it a scam to others hailing it as the ultimate investment. So, what’s the truth?

Let’s break it down.

Avoiding Market Losses

Not All the Critics Are Wrong… But They’re Not Telling the Whole Story

First, let’s address the skeptics.

Many of the people who are against IULs bring up valid concerns — high fees, complex structures, and overpromises from agents. But often, they stop there. What they don’t tell you is that IULs were never meant to replace a traditional investment portfolio.

They’re a tool — and like any tool, they need to be used properly.

Financial Advisors vs. Insurance Agents: Two Sides of the Money Coin

Most financial advisors are focused on managing your assets in the market. Their role is to grow your money through stocks, bonds, and other investments.

On the flip side, some insurance agents (unfortunately) pitch IULs as an alternative to investing — and that’s where confusion begins.

Let’s be clear:
You should never buy an IUL just because someone says it’s a great investment. You should buy life insurance because you need life insurance — and because you value the living benefits that come along with it.

Podcasts / Blogs Latest Episodes

Why do I hear so many negative things about IUL’s

Curious about Indexed Universal Life Insurance (IUL)? It’s not a scam — and it’s not magic either. Learn the truth about IULs, why protection should come before growth, and how they can offer real...

Employee benefit Avoiding ERISA

Discover how small employers can legally offer exclusive retirement benefits without violating labor laws. Explore the 162(a) Executive Bonus Plan, a smart alternative to traditional plans like...

Protect Your Money From Lawsuits

Learn how life insurance and annuities can protect your assets from lawsuits and creditors. Discover smart strategies for safeguarding your wealth in a litigious world...

Why do I hear so many negative things about IUL's

First Things First: Life Insurance = Protection

At its core, life insurance is about protection — for your family, your business, your legacy.

An IUL can provide:

  • A tax-free death benefit to your loved ones

  • Living benefits in case of chronic illness or disability

  • Access to cash value during your lifetime

These are real benefits. And yes, they come with costs — fees that cover the insurance and policy administration. But you’re not just throwing money away. You’re getting value in return.

What Makes IULs Unique: Growth Potential Without Market Risk

One of the features that makes IULs attractive is the investment component.

With an IUL, your cash value is tied to a market index (like the S&P 500) — but you’re not directly invested in the stock market. That means:

  • If the market goes up, you earn a capped return (usually around 8–12% max).

  • If the market goes down, you don’t lose money due to market loss (your “floor” is typically 0%).

It’s a conservative way to grow your money with downside protection — especially when paired with the life insurance protection you’re already getting.

Living Benefits: It’s Not Just About Dying

One of the biggest misconceptions about life insurance is that it only pays out when you die.

That’s outdated thinking.

Modern IULs offer living benefits, such as:

  • Access to the policy’s cash value through tax-free loans

  • Coverage for critical, chronic, or terminal illness

  • Potential to supplement retirement income

These features can be a game-changer, especially for business owners who want protection, flexibility, and long-term financial control.

Is an IUL Right for You?

Maybe — but only if it fits into your broader financial picture.

It’s probably a good fit if:

  • You’re a high-income earner looking for tax advantages

  • You want permanent life insurance with flexible cash access

  • You’re a business owner planning for succession, exit strategy, or future liquidity needs

But it might not be a fit if:

  • You can’t comfortably afford the premiums

  • You only need temporary coverage (like 10 or 20-year term insurance)

  • You’re looking for aggressive short-term growth

Final Thoughts: Don’t Believe the Hype (Or the Hate)

At the end of the day, IULs aren’t magic — but they’re not a scam either. They’re simply a tool that can work incredibly well when used correctly, and fail miserably when misunderstood or misused.

That’s why education matters.

Don’t rely on YouTube comments or a TikTok hot take. Talk to someone who can show you how this works based on your goals, your needs, and your long-term strategy.